logo design in cincinnati, ohio
Deliverables
logo creation
Your brand is how your business shows up to the world. Your logo is an essential part of your business’ visual identity. Our team makes it all work together.
logo creation & Brand Strategy
logo creation
Hudson Brauntz makes developing your logo creation & brand strategy or going through a rebranding process an enjoyable, step-by-step process.
Developing your brand’s visuals and standards is a key component to building momentum in your business: the more you love your business’ look, the more excited you’ll be to share it with the world. Here’s how we creatively approach your project:
competitor research
What are other companies like yours doing? What do you like–and dislike–about these designs?
color & font exploration
What colors and fonts best represent you or your brand? How will these selections work for your signage, website, apparel, or other branded items?
icon/emblem design
What symbol captures your business best? Is it a creative expression of your business, or a literal interpretation of your services and products?
usage guidelines
How and where will you use your logo? We outline best practices to keep you on brand.
logo creation
what you get
Our team will work with you to create a beautiful logo. You won’t be boxed into a design that you don’t love. Instead, we offer six creative concepts that we can adjust until you’re fully satisfied (and excited!) about what you see.
brainstorming session
We listen to what you want your audience to understand about your brand and what you want to communicate through your logo.
six creative concepts
We use what you shared with us to develop six completely different designs that our design team dreams up.
unlimited edits
Your final design selection can be edited with unlimited revisions until you’re fully satisfied with your logo, colors, and fonts. The final design is delivered in all file formats needed: jpeg, png, and eps.
color codes
We deliver color codes to you so you can always perfectly match your brand when you create new materials, order branded items, and more
brand standards
You get a customized guide to how, when, and where to use your logo so your company always looks its best.
Logo Redesign
the affordable roofing company
Before
After
Live Website
The Affordable Roofing Company, or as we like to affectionately call them TARC, requested a new logo to match their new site built by hudson brauntz digital. The old logo was a cookie cutter, generic looking roofing logo. hudson brauntz designed a more impactful and unique logo to match the more modern look of their new website.
With logo design/redesign services from hudson brauntz digital, you receive a modern logo with an easy to read business name/description. As a value added proposition, we offer 5 different concepts, and unlimited pre-launch revisions, so you can be confident and happy with your choice.
Contact hudson brauntz digital for a logo redesign today!
logo creation
5 reasons logo design matters
1. Foundation of your brand identity
A well-crafted logo is vital for businesses to convey their identity and engage potential customers. By aligning with your brand strategy, a good logo can narrate a compelling story that resonates with your audience and evokes emotions.
2. Memorable
An average person spends less than three seconds looking at a logo before deciding to check out a business. So, having a logo that is visually interesting and distinguishable is a must. A well-designed logo is essential for capturing attention, conveying company values, and creating a memorable first impression.
3. Distinguishes you from the competition
A successful logo reflects the essence of your brand and sets it apart from competitors. While certain symbols can become synonymous with specific industries or products, a logo must be distinctive and capture the brand’s identity.
4. Facilitates brand loyalty
A recognizable logo fosters trust and approachability, promoting customer loyalty and business growth. Increased visibility of your logo as your business expands reinforces this effect.
5. Increases brand recognition
Consistent placement of your logo across all platforms strengthens brand recognition, ensuring your brand is easily identifiable by consumers. This familiarity is key to standing out in a competitive market.
logo creation
things to consider
- Simplicity is key: a clean and simple design is more impactful and easier to remember.
- Relevance to your brand: who are you trying to reach? Your logo should resonate with them.
- Strive for distinctiveness: Your logo should stand out from the competition and be easily remembered.
- Avoid trends: while it’s good to be aware of design trends, focus on creating a timeless logo that will endure.
- Versatility: your logo should look good across all mediums and sizes, from a small social media icon to a large billboard.
- Readability: ensure the font is legible even at small sizes.
a word from our clients
Logo Creation & Brand Strategy: FAQs
What is the first step in developing a strong logo and brand strategy with Hudson Brauntz?
Hudson Brauntz starts with competitor research—analyzing similar businesses to identify what works, what doesn’t, and uncover what resonates or stands out. This lays the foundation for something uniquely yours.
How do colors and fonts get chosen for a brand?
They explore color and font options that authentically reflect your brand’s character and ensure versatility across applications like signage, websites, apparel, and marketing materials.
What goes into designing an icon or emblem for my brand?
The process involves ideating symbols that visually convey your business—either through literal representations of what you do or through creative, abstract expressions that spark recognition.
What are “usage guidelines,” and why are they important?
Hudson Brauntz provides usage guidelines to show you how to apply your logo consistently and effectively—keeping your brand presentation unified across all touchpoints.
How many logo concepts will I receive, and can they be refined?
They offer four creative logo concepts initially, with room to adjust those until you’re completely satisfied—and genuinely excited about the result.
Why is establishing a visual brand identity crucial for small businesses?
A visual identity—comprising a logo, colors, typography, and style—builds momentum, strengthens brand perception, and fuels enthusiasm to share your business with the world.
What are the core components of a logo from a design perspective?
A logo is a graphic mark (emblem or symbol) used for public identification and recognition. It can be abstract, figurative, or include text (logotype), and should distill your brand’s essence into visuals.
How does a well-crafted logo contribute to broader brand identity?
A smart logo choice anchors your visual identity—a consistent design system that communicates your brand’s values, personality, and promise. This includes all visual elements like shape, color, typography, and imagery, helping build a cohesive brand experience.